"Working with Ro is a pleasure. Her intricate knowledge of platform-specific business needs set the foundation for further creative expression.

She often helps solve against the 'okay, so where do we start..' quandry, by providing step by step guidance that makes complex approaches feel simple. Beyond social platforms, she helped the Target team right-size the Black Panther work.

That was skewing too far into geeky technology when it needed to lean into more cultural relevance, organics, and powerful women.” 

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- Colle McVoy, peer review